Abraham Maslow – Hierarchy of Needs

Maslow believed human needs are split into five types - a hierarchy of needs with the highest level needs at the top.

Individuals need to meet basic needs before moving up the hierarchy

1. Physiological - wage, salaries and working conditions

2. Safety - security (safe job), other benefits e.g. sick pay and safe working conditions

3. Social - team working and other functions that aim at building a bond within the workforce

4. Esteem - positive feedback and chances for promotion

5. Self- actualization - creating challenges and tasks that are stimulating

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